G · Germinate — Audit and strategy

Before you invest, find out where the customers are leaking

We map your full digital presence and leave you with a prioritized 90-day plan: what to fix first, what it costs and what to expect from each move.

Get my free growth auditFrom $1,200 per project

Sound familiar?

  • You invest in several things at once and cannot tell which one brings customers.
  • Every agency recommends exactly the service they happen to sell.
  • You have data in Analytics, in Meta and in the CRM, and no clear answer anywhere.
  • You suspect the site gets traffic and wastes it, but you cannot see where.
What we actually do

Growth strategy & audit

Full-funnel audit

We review all five stages — visibility, traffic, conversion, closing and retention — and locate the real bottleneck. It is rarely where the client assumes it is.

Competitor and demand analysis

What your buyers search for, in which words, who ranks for those terms today, and which ads have been running for months in your category (a reliable sign they work).

Measurement review

We verify that what you measure is real: events, conversions, attribution, consent and data quality. Without this, every later decision is a guess.

Prioritized 90-day plan

Every action with estimated impact, effort, owner and cost, sequenced so the first thing you do is the thing that moves the needle most.

What you receive

  • Audit report with findings ranked by revenue impact
  • Map of your current funnel with the leaks marked
  • Analysis of 3 to 5 direct competitors (organic, paid and content)
  • Keyword and search-intent research
  • 90-day action plan with budget and timeline
  • A recorded 60-minute presentation session
How we do it

GERMINA: seven stages, nothing left to chance

  1. Day 1

    Kickoff call of 45 minutes and read-only access to your accounts.

  2. Days 2–7

    Technical, content, competitive and data analysis.

  3. Days 8–10

    We build the plan and the expected economics.

  4. Day 12

    Presentation, handover and decision on next steps.

Frequently asked questions

Does the audit commit me to hiring you afterwards?

No. The report and the plan are yours, and you can execute them with your team or another agency. If you do decide to work with us, we credit the audit fee against your first month.

What access do you need?

Read-only on Google Analytics, Search Console, Meta Business and your website admin. We sign an NDA before touching anything.

Does it work if we just launched and have no data?

Yes, and the focus shifts: instead of auditing history, we work on market demand, competitors and validating your value proposition.

Next step

What is it costing you not to show up?

Every month that passes, your competitors take the searches, the AI answers and the space in your buyer memory. Winning that ground back later costs considerably more than taking it now.

We take a maximum of 4 new projects per month so we can do them properly.